overview

As Baby Boomers move into their fifties and sixties, the consumer demand for wellness solutions has mushroomed into a major movement. This important demographic has buying power, and DKC has assisted a number of clients in appealing to this demographic, as well as their younger counterparts who are concerned about health, fitness and mind/body intersection.

We’ve worked with Exhale Spa since their start with one spa in NYC, and have helped to build them into an internationally renowned lifestyle brand. Similarly, we nurtured DavidBartonGym into a national brand, and are using that experience to promote diverse projects from GNC’s WELLbeING products for women, Kathy Freston’s book, Quantum Wellness, and Core Performance’s new fitness centers for Sheraton Hotels & Resorts.

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