overview

The hospitality and travel industry continues to be a major driver of economic activity worldwide, as globalization fuels business and vacation travel, making distant attractions more accessible. DKC is in the midst of this expansion, with one of the largest hospitality practices of any full-service public relations firm.

Our approach to clients as diverse as Delta Air Lines, Sheraton, Hard Rock Hotels, Resorts and Casinos, and the ME by Melia group is to deconstruct the travel experience, finding elements that can be used to tell our clients’ stories. For example, we recently partnered the popular lifestyle guide, PoshMom, with our client Paradisus, creating a “mom-approved” family vacation, resulting in media coverage and an increase in family vacation packages. We work with tourism bureaus, restaurants, and local attractions to create partnerships that drive increased business and provide fodder for media outreach.

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